OUR STORY
WHAT'S THE BIG DEAL?
Sure, having an active social media presence can seem daunting or trivial, but we're here to help you understand why it could be the single most important thing you do.
Cost Effective & High ROI
Some might say it's the best marketing tool there is, and you don't have to break the bank!
Compared to traditional marketing, social media is incredibly cost-effective. Organic reach, influencer collaborations, and strategic paid ads can generate a high return on investment without requiring a massive budget.
Targeted Marketing for the Right Audience
It's Personal & Humanizes Your Brand
Unlike traditional advertising, social media allows you to target specific demographics based on location, interests, behaviors, and more. This ensures your message reaches the people most likely to engage with your brand.
It's Personal & Humanizes Your Brand
People connect with people, not just logos. Social media allows you to show behind-the-scenes moments, introduce your team, and create genuine connections with your audience.
Showcases Your Brand's Personality & voice
Your brand is more than just a product or service—it has a personality! Social media gives you the platform to express your unique voice, values, and mission, making you more relatable and memorable to customers.
Showcases Your Brand's Personality & voice
Your brand is more than just a product or service—it has a personality! Social media gives you the platform to express your unique voice, values, and mission, making you more relatable and memorable to customers.
FACT CHECK
Social media influences purchasing decisions
76% of consumers have purchased a product they saw on a brand's social media post.
(Source: Sprout Social)
Brand discovery happens on social media:
55% of consumers learn about new brands via social media.
(Source: Hootsuite)
Customer engagement boosts loyalty
Companies that engage and respond to customers on social media see a 20-40% increase in customer spending.
(Source: Bain & Company)
Social media impacts hiring
70% of employers use social media to screen candidates before hiring. (Source: CareerBuilder)
Social media drives website traffic
Over 50% of marketers say social media is their top source of website traffic.
(Source: HubSpot)